Quebec City Magic Festival: The Magic Mop

Quebec City Magic Festival Magic Mop


Client: Quebec City Magic Festival
Campaign Title: The Magic Mop
Advertising Agency: Lg2, Quebec City, Canada
Creative Director / Copywriter: Luc Du Sault
Art Director: Vincent Bernard
Illustrators: David Boivin, Vincent Bernard, Marc Rivest
Accountant: Eve Boucher
Agency Producer: Julie Pichette
Director: David Poulin
Production House: Nova Film
Producer: Dominik Beaulieu
Engineer: Sébastien Bolduc

IKEA Kitchen Blind Test

IKEA Kitchen Blind Test

Åkestam Holst Stockholm created a secret supper club by building a METOD kitchen in a private apartment and invited food bloggers, journalists and IKEA fans. What the guests didn’t know was that the chef was blind and that she had only a few hours to get to know her new kitchen before the opening night. With direct insight to the kitchen the exclusively invited guests could follow the chef’s work while they were enjoying the five-course menu.


Client: IKEA
Campaign Title: Kitchen Blind Test
Advertising Agency: Åkestam Holst, Stockholm, Sweden
Creative Director: Andreas Ullenius
Copywriter: Hanna Björk
Art Director: Lars Holthe
Account Executive: Kjell Månsson
Account Director: Henrik Adenskog
Digital Producer: Johan Eklund
Account Manager: Anna Nolendorfs
Planner: Jerker Winther
Graphic Designer: Elias Awada
Web Designer: Jens Sjöbergh
Digital Planner: Anna Lundeborg
Assistant Account Manager: Mimmi Morén
Studio Assistant: Anne/Lie Karl
Interior Designer: Lo Bjurulf
Photographer: Joachim Lundgren
Advertiser’s Supervisor: Christine Eliasson
Production Company: Studio Noc
Web Productions: FSWL

SoundCloud: The Berlin Wall of Sound

SoundCloud & Grey Berlin mark 25th fall of the Berlin Wall anniversary with ‘The Berlin Wall Of Sound’.

SoundCloud The Berlin Wall of Sound

To mark the 25th anniversary of the fall of the Berlin Wall, Grey Berlin, in cooperation with SoundCloud, has launched The Berlin Wall Of Sound; an acoustic reconstruction of the Berlin Wall using SoundCloud’s signature waveform player.


Client: SoundCloud
Campaign Title: The Berlin Wall of Sound
Advertising Agency: Grey Berlin, Gemany
Creative Managing Director: Oliver Handlos
Creative Director: Jan Lucas
Digital Director: Achim Weber
Managing Director: Matthias Meusel
Sound Design: Patrick Petzold, Studio 206

Bose: Boost Your Emotions

BOSE Happy

BOSE Surprised

BOSE Angry

A high-quality sound system makes a difference on how you enjoy and react to music. Bose’s products are not made to listen to music. They are made to make you feel it, to Boost Your Emotions.

Boost Your Emotions.


Client: Bose
Campaign Title: Boost Your Emotions
Advertising School: Miami Ad School, Berlin, Germany
Creative Director: Fedja Kehl
Art Director: Azim Abasbek
Copywriter: Antonio Neto

Hansaplast: Daily Life’s Dangers

Hansaplast Daily Lifes Dangers

The cure of daily life’s dangers. Hansaplast.


Client: Hansaplast
Campaign Title: Daily Life’s Dangers
Advertising School: HAW Hamburg, Department Design
Art Directors: Max Pilwat, Michael Wilde
Photographer: Mitja Schneehage

Mercedes-Benz: The Transportable Banner

Mercedes-Benz The Transportable Banner

Mercedes-Benz wanted to promote their E-Class Estate via bannering. The E-Class Estate is the most spacious in its class. Bannering, however, doesn’t have much space to offer. So how use a not so spacious medium to promote a very spacious car?

Introducing: The Transportable Banner. A banner showing the E-Class Estate, which is suddenly being ripped out of its framework by two guys and transported to the E-Class Estate parked right behind it. Finally the two guys store it nicely in the trunk of the E-Class Estate.


Client: Mercedes-Benz
Campaign Title: The Transportable Banner
Advertising Agency: BBDO Belgium
Creative Directors: Arnaud Pitz, Sebastien De Valck, Jan Dejonghe
Art Director: Jasper Verleije
Copywriter: Sarah Huysmans
Account Director: Valérie Bracke
Account Manager: Marleen Depreter
Account Executive: Bram Devidts
Agency Producer: Leen Van Den Brande
Online Production: AdSomeNoise
Production Company: Ristretto Films

Sengled LED Light and Speaker Campaign

Sengled Trumpet

Sengled Clarinet

Sengled Conga

The world’s premier LED light and speaker in one now available at


Client: Sengled
Advertising Agency: Blast Radius, Amsterdam, Netherlands
Art Director: Joppe Andriessen
Copywriter: Floris Cornelissen
Strategy: Simon Neade-Stidson, Yulia Yushchik
Head of account: Manos Magoulas, Man Yong Toh
Digital Imaging: Magic Group Media

MINI: Outside The Box Billboard

MINI Outside The Box Billboard


Client: MINI
Campaign Title: Outside The Box
Advertising Agency: GITAM BBDO, Tel Aviv, Israel
Executive Creative Director: Danny Yakobowitch
Creative Director: Igal Ezra
Art Director: Shira Shayevitz
Copywriter: Yoav Sibony
Executive Account manager: Yonatan Regev
Account Manager: Odelya Stern
Account Executive: Hagar Fogiel
Studio Manager: Meirav Peled
Studio: Yuval Ezov, Liran Rabani, Tom Hahn
Retoucher: Alex Melik-Adamov

Van Gogh Museum Amsterdam: Museumnight

Van Gogh Museum Amsterdam Museumnight



Client: Van Gogh Museum
Campaign Title: Museumnight
Advertising Agency: FHV BBDO, Amsterdam, The Netherlands
Creative Director: Mark Muller
Art Director: Joris van Elk
Copywriter: André Dammers
Illustrator: Jeroen Schuyt
Photography: Van Gogh Museum Amsterdam
Producer: Marcel Kremer

PlayStation: SingStar Ultimate Party Taxi

PlayStation SingStar Ultimate Party Taxi

Would you sing for a free cab ride? If you know that everyone can hear you? To launch Sing Star Ultimate Party, PlayStation transformed a taxi into an Ultimate Party Taxi, and surprised partygoers on Friday night. Ride along for free, as long as you sing along!


Client: PlayStation
Campaign Title: SingStar Ultimate Party Taxi
Advertising Agency: TBWA, Brussels
Account Manager: Joachim François, Jochen De Greef
Creative Director: Gert Pauwels
Art Director: Geert Feytons
Copywriter: Frederick Morel
Production: Saké Productions

Airbnb: Wall and Chain Short Film

Airbnb Wall and Chain Short Film

Airbnb and VCCP Berlin launched an innovative content-led marketing campaign to mark the 25th anniversary of the fall of the Berlin Wall. They made this short film to tell the story of the chance encounter that changed everything for two former Berlin Wall guards. The campaign, which will air on US national TV this weekend, leverages Airbnb’s greatest asset – its community – to bring to life its mission of belonging.

It will also offer compelling content for any traveller planning to visit Berlin to join in the yearlong celebrations. A specially created microsite,, will act as a hub for the content.


Client: Airbnb
Campaign Title: Wall and Chain
Advertising Agency: VCCP Berlin, Germany
Animation: Psyop

Radio Jovem Pan: Elevator Sound System

Radio Jovem Pan Elevator Sound System

Objective: Radio Jovem Pan listeners are mostly formed by young people, these listeners often use shopping malls as a meeting place to have fun.

Idea: To catch the attention from these young listeners in an unusual way, we changed the elevator into a big sound system.


Client: Radio Jovem Pan
Campaign Title: Elevator
Advertising Agency: Intermix, Curitiba, Brazil
Creative Director: Sulivan Cruz
Art Director: Ronaldo Shimizu
Copywriter: Sulivan Cruz