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Four Seasons Condoms: Get NAKED

Four Seasons Condoms: Get NAKED

Watch the banned from tv Four Seasons Condoms commercial for NAKED condoms written and directed by comedian Gary Eck. This funny ad is to sexy for tv. That’s why Australia’s FreeTV “Commercials Advice” department (CAD) refused the ad for commercial broadcast and asked for the removal of all sexual references. Four Seasons Condoms founder and managing director Graham Porter told AdNews: “To connect with the younger demographic, you need to be irreverent and entertaining and to remove all sexual references in the TV ad defeats the purpose of this entire campaign. The fact is this is a critical safe sex message.”

The Get NAKED ad will now run only online and in Australia’s Hoyts cinema chain’s theatres before screenings of Jackass: Bad Grandpa.

Client: Four Seasons Condoms
Copywriter / Director: Gary Eck

Via The Ethical Adman