Lufthansa: Are You Klaus-Heidi?

Lufthansa: Are you Klaus-Heidi?

Are you Klaus-Heidi? Do the Swedes love Berlin more than their names? In the competition “Are You Klaus-Heidi?” Lufthansa is looking for a Swede to win a completely new life in Berlin. And Lufthansa pays for “alles”. But to win, you have to prove you really want to be a Berliner: By changing your name to Klaus-Heidi.

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Advertising Agency: DDB, Stockholm, Sweden